Thursday, January 19, 2012

Beyond the 'Man your man could smell like'

Beyond the 'Man your man could smell like'
Minneapolis Star Tribune
Old Spice's innovative use of video has already influenced campaigns such as the Dairy Queen "So Good It's Ridiqulous" videos filled with shaving bunnies. Blogger Matt Muir sums the challenge up this way: "If it's not funny, or shocking or creepy or ...